[Paper; 255 X 180mm⸻Untitled] Handout , Constellations — Untitled.
[Newspaper; 280 X 400mm⸻Inventing Life] A newspaper created to accompany three photographs exhibited at the University of Arts Linz. Through selection, sequencing and reproduction, the project examines how images construct reality. The typography reflects the project’s theme by leaving the center of the text blocks blank. Due to the thin paper, the printed images can be viewed from both sides, which emphasizes their presence as images rather than as reality.
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[Softcover; 229 X 324mm⸻Inventing Life] The theoretical master's thesis, as part of a photographic project, provides insights into the process behind three photographs and their framing.
[Identity; ⸻Michael Sirch, Chemist] In the laboratory from Michael Sirch, they work with oleochemistry and the sustainable transformation of used oils into green solutions. The idea behind the logo system is based on mixing blue and yellow — resulting in green. Together we created a website, business cards, letterheads, envelopes, and portrait photographs of Michi.
[Website; Photographic Reproductions ⸻Klaus Scheuringer] Together with Klaus Scheuringer, nearly 300 individual works created over the past 38 years were photographically documented. The resulting archive was used to create a website that provides an overview of his artistic work: www.klausscheuringer.com A publication follows, pretty sure. ;)
[Publication; C4⸻Bad Moon Rising, The Militarization of Space] The book brings together curated articles, space treaties, interviews, satellite imagery from the Russia–Ukraine war, and a historical photo series from the NASA archive. As these subjects are closely interconnected, the publication allows readers to move between related sections at selected points. This is enabled by a designed numbering system that creates links throughout the book.
[Identity for Helena Sekot; Jewellery⸻Hoiia On, Around] Jewellery is something you wear — it surrounds the body. This idea shaped the wording and the logo system, applied across business cards, envelopes, business letter and a small give-away. The give-away is a collage made from an old family photograph showing my grandmother, Rosalia Scherer.
[Poster; A0⸻Das Leben ist schön] La Vita è bella (1997) by Roberto Benigni was the starting point of this poster. In the film, Guido Orefice creates an alternative reality for a child, exposing the absurdity of racial theory. I wanted to make a poster for a child as well — for Rosa, my eleven-year-old half-sister. I gave it to her on her birthday, and she was very happy with it. Maybe she will look at it in the future and it will remind her that tolerance, imagination, and hope, help in difficult times. Typography —Climax!
[Poster; A0⸻Materialien nutzen und tauschen] The poster series was created for the Hochschüler:innenschaft der Kunstuniversität Linz, as part of a material exchange ‹Materialbörse› initiated by Sophie Morelli. It is based on the idea of transformation and reuse of materials within a defined framework — a process in which initially unused or leftover items are turned into components of artistic projects. To reflect this process in the design, various forms with different surfaces were developed and repeatedly rearranged within the poster frame. Different new forms emerged.
[Poster; A0⸻Echo] The poster series was made in cooperation with students of the Filmakademie Wien for the experimental short film Echo. The typography design follows a grid that was developed from the sound wave of a key scene in the film. In this scene, the main character shouts the word ‹Echo› into a cave. The sound of that scream — like it spreads and then slowly fades — became the basis for the typography. From loud to quiet, or quiet to loud. [Echo]
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[Softcover; 116 X 191mm⸻Den Wald vor lauter Bäumen nicht s] The theoretical bachelor thesis discusses the concept for a book about the building culture in Vorarlberg. The book is meant to give beginners a basic introduction to the architectural development of the region.
[Poster; A0, A1⸻Presentation, Exhibition Poster, Masters]
[Poster; A0⸻Einmal an welchem Ort] Reference: Die neuen Erfahrungen, from Die Innenwelt der Außenwelt der Innenwelt, Handke, Poster: arriving and leaving
[Info Sheet⸻Before Publishing, After Publishing] The title suggests the process of publishing: Preparation of the content, the act of publishing and the impact of it. These three steps resulted in a grid for the design that determined the typography - to express different levels of the theme. The Text is a personal summary of the course.
[Fine Art Print; 40X50cm⸻Untitled] For the constellations, photographs of technical devices, information graphics, and graphic elements were cut out from the trade journal Funk-Technik (1946–1986), sorted according to their characteristic features, and arranged. The folders served to collect the cut-outs. The results were then photographed and printed on Fine Art Phot Rag Satin.
[Fine Art Print—Mounted on Alu Dibond—Box Frame; 350X500mm]⸻Through newly arranged and photographically reproduced editorial images from Life Magazine, the series thematizes work processes such as selection, sequencing and reproduction. It reflects the dissolution of the boundaries between representation and reality. The constructive level of image creation becomes visible in the photographs. Traces such as reflections, traces of use or the materiality of the prints refer to human intervention. This makes it possible to experience the photograph as a constructed object that distances itself from reality. [Untitled I-V]
[Fine Art Print⸻Fußgänger Bronx]
[Fine Art Print—Photorag Ultrasmooth; 350X500mm⸻Konvergenz] The photo series is based on predefined rules. The aim became to create different versions of the same motif—to make the similarities and differences of a subject visible. Applied to people walking, the resulting series reveals an individual loneliness of the persons, which at the same time creates a sense of connectedness through recurring and differing characteristics. Everything is the same—even if it is different. [Konvergenz]
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Kaspar Lukas, Graphic designer based in Linz, Austria.
Working independently as Office Läni.
info@lukas-hoffmann.net
Instagram
Impressum
For collaborations, feel free to get in touch.
Working independently as Office Läni.
info@lukas-hoffmann.net
Impressum
For collaborations, feel free to get in touch.
Scholarships / Competitions
100 Beste Plakate, Deutschland, Österreich, Schweiz, 2023
Leistungsstipendium Kunstuniversität Linz, 2024
Förderpreis der Hochschüler*innenschaft OÖ, 2025
Plakatropolis Linz, Qujochoe, 2025
Best Off Kunstuniversität Linz, 2023
100 Beste Plakate, Deutschland, Österreich, Schweiz, 2023
Leistungsstipendium Kunstuniversität Linz, 2024
Förderpreis der Hochschüler*innenschaft OÖ, 2025
Plakatropolis Linz, Qujochoe, 2025
Best Off Kunstuniversität Linz, 2023
My work includes publications, websites, corporate identities, visual communication for exhibitions, posters, and, in my spare time, close to my heart, artistic photography. I think it's nice to see design as something that can help create meaning, happiness and contentment for yourself and others.